Expand Your Practice with White Label DNA Testing

Deliver science-backed results under your brand—fast, accurate, and effortless.

Businessman in a suit presenting a glowing DNA double helix with binary code, symbolizing advanced genetic testing and bioinformatics solutions.

Beyond-White-Label™ Testing

Your brand, our science. Offer custom DNA testing under your own company name. Access genetics, gut, & blood insights & more.

Scientists in lab coats conducting DNA analysis with a microscope and digital display of genomic data, surrounded by test tubes filled with blue liquid, reflecting GeneMetrics' focus on bioinformatics and genetic insights.

Expert Bioinformatics

We use top-tier tools and experience
to deliver deep, accurate analysis of genomic data.

Laboratory technician using a tablet to analyze DNA testing data, surrounded by glass vials and petri dishes, emphasizing bioinformatics and genetic insights.

Simple, Actionable Reports

We translate raw data into clear,
useful reports designed for patients and providers alike.

Trusted by Innovators

Launch Your Branded Genetic Platform in 4 Easy Steps

Brand It as Yours

Customize the kit with your logo, colors, and messaging so it feels fully yours.

Offer Testing Kits

Distribute collection kits under your brand, with our lab handling the science behind the scenes.

Deliver Insights to Customers

We process samples and generate clear, actionable reports, delivered seamlessly through your branded experience.

Grow Your Business

Expand your product line, increase engagement, and unlock new revenue streams with genetics testing

Security & Privacy is Top Priority

Our clients own their own data, not us.

High Level Encryption and Data Separation – Beyond Standards!

HIPAA Compliant

HIPAA compliant logo featuring the caduceus symbol, emphasizing data security and privacy in genetic testing services.

GDPR Compliant

GDPR compliance emblem representing data privacy and security standards in genetic testing services.

Multi-level Encryption

SSL encryption symbol representing high-level data security and privacy compliance for DNA testing services.

Anonymized Genome DB

DNA helix and magnifying glass icon representing genetic testing and analysis services for customizable, branded solutions by GeneMetrics.

Dedicated Client Servers

Custom-branded DNA testing kit with logo and colors, representing GeneMetrics' white label solutions for genetic insights.

Why GeneMetrics Is Your White Label DNA Testing Partner

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Beyond-White-Label™ Testing

Launch custom-branded testing kits without building your own lab.

Clinically-Backed Reporting

Actionable, patient-friendly insights derived from peer-reviewed science.

Seamless Patient Experience

Clear instructions, prepaid shipping, and rapid turnaround keep your patients happy.

Scalable for Any Practice

Whether you’re a solo provider or a national brand, our platform grows with you.

Dedicated Support Team

Real people. Real scientists. Real help when you need it.

End-to-End Fulfillment

From sample collection to secure results, we handle everything behind the scenes.

Our Beyond-White-Label™ Health Offerings (Current)

Custom DNA testing kit components including vials, syringes, and packaging, reflecting GeneMetrics' Beyond-White-Label™ testing solutions for personalized health insights.

Beyond-White-Label™ Testing

Your brand, our science. Offer custom DNA testing under your own company name. Access genetics, gut, & blood insights & more.

Laboratory technician in blue gloves using a tablet to analyze genomic data, surrounded by laboratory glassware with colored solutions, representing expert bioinformatics services.

Expert Bioinformatics

We use top-tier tools and experience
to deliver deep, accurate analysis of genomic data.

Hand pointing at a laptop screen displaying colorful DNA sequences, with laboratory glassware in the background, representing GeneMetrics' bioinformatics and DNA testing solutions.

Simple, Actionable Reports

We translate raw data into clear,
useful reports designed for patients and providers alike.

Customizable Sequencing Solutions

Custom To Your Needs

(30x – for everything)

Whole
Genome

(30x – for everything)

Whole
Exome

(for cancer & diagnostics)

Lifestyle Sequencing

(for tailored wellness)

Pharmaco-
Genomics

(for drug interaction)

EpiGenetics Methylation

(for bio age and more)

PCR &

Sanger

(for targetted diagnostic)

Launch Health Products With Science at the Core

Your Expert R&D + Science Team

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Custom Test Kit
Design and Production

Customizable packaging boxes for DNA test kits and genetic sequencing solutions, emphasizing branding and tailored design options.

Bespoke Genetic Sequencing Laboratory

Scientist in a lab coat and safety gear, gesturing with one finger raised, surrounded by a microscope and colorful laboratory glassware, emphasizing precision in genomic data analysis and customizable DNA testing solutions.

Hyper-Customizable Report Platform APP or API or PDF

Laptop displaying customizable genomic data analysis reports with various graphs and metrics, symbolizing GeneMetrics' actionable insights for DNA testing services.

Co-Packing Drop Shipping + Handling Center

Customizable packaging boxes for genetic test kits, emphasizing GeneMetrics' white label DNA testing solutions and bespoke branding options.
Beyond White Label,
Everything!

Launching is Easy

Customize Anything

Literally everything can be customized: visuals, text recommendations, and more. Incorporate your branding and links to recommended products into the standard reports, or fully customize our reports to fit your clients or patients more precisely.

Send Out your Brand Kits

We’ll help you design your physical genetic test kit, customize the style of the software, and hook it up to your domain name so that your clients have a fully bespoke experience throughout your service.

Reports Delivered

About two to three weeks after your clients mail back their test kit, their genetic data will automatically sync into your GeneMetrics platform and you can generate your custom designed reports and review them with your clients or patients.

TESTIMONIALS

What Our Clients are Saying

Laboratory technician smiling in a lab setting, with colleagues conducting DNA testing and analysis, showcasing GeneMetrics' expertise in genetic insights.
Scientist in lab coat and safety gear holding a test tube, with a microscope and various lab equipment, demonstrating DNA testing and bioinformatics services.
Laboratory technician in a white coat and blue gloves using a tablet to analyze DNA testing results, surrounded by glassware with colored liquids, emphasizing GeneMetrics' focus on bioinformatics and actionable reporting.

Frequently Asked Questions

What is GeneMetrics?

GeneMetrics is a white label genetics and lab integration platform that helps health professionals, clinics, and wellness brands launch fully branded genetic testing products. We handle everything from kit logistics and lab processing to bioinformatics, analysis, report generation and data visualization so you can focus on delivering personalized health insights to your clients under your own brand.

GeneMetrics is built for licensed practitioners, med spa owners, wellness brands, and tech companies that want to integrate custom genetics and lab-based insights into their business. Whether you operate a clinic, offer supplements, run a membership-based health program, or are app builders, our platform allows you to expand your offerings, improve outcomes, and create new revenue streams with precision-based personalization.

Our white label model allows you to offer a turnkey genetics and lab program under your own brand without needing to manage complex logistics or technology. GeneMetrics designs, fulfills, and processes your kits, analyzes the data, and delivers fully customizable branded reports and dashboards through a customized online portal. You maintain full control of the entire user experience and client relationship while we manage the science and operations behind the scenes.

We can launch your white labeled program in as little as 72 hours. After your initial consultation, we create your branded kit and digital assets, select your genetic sequencing method, and configure your reporting preferences. Once approved, your white label program is ready for live orders with your unique branding and customizations.

GeneMetrics offers a wide range of genomic and clinical testing options including lifestyle and wellness panels, pharmacogenomics, methylation analysis, hormone and micronutrient genomics, clinical monogenic testing, and multi omics data integrations such as bloodwork and microbiome analysis. Each panel can be customized to fit your practice’s focus and patient population.

Yes. Every aspect of your program, from the branding and style of test kits, online dashboard, and packaging to the digital reports with custom intervention recommendations.  Everything can  be customized with your logo, color palette, domain, brand language. You can also include your own supplement or product recommendations, personalized protocols, and educational content to create a seamless client experience that reflects your brand.

You retain full ownership of the data. GeneMetrics acts as a secure processor and never sells, shares, or commercializes genetic or lab information. Our role is to store, analyze, and deliver insights through a compliant, highly encrypted infrastructure while ensuring that you maintain full control over how that data is used.

All data is handled in compliance with HIPAA, GDPR, SOC2 and other security standards. We use enterprise-grade encryption, anonymized sample tracking, and dedicated secure servers to protect every stage of the process, from collection and transport to analysis and reporting. Access is restricted to authorized personnel only, and all partners receive documentation outlining our privacy and data protection protocols.

Our scientific team includes experts in genomics, bioinformatics, molecular biology, clinical research, and supported by data scientists and medical professionals from multiple disciplines. GeneMetrics runs its own CLIA and CAP certified laboratory and continually updates its interpretation engine using the latest peer-reviewed research and validated scientific literature. Our goal is to translate advanced genetic science into easy-to-read, actionable, evidence-based insights for clinical and wellness applications.

Getting started is simple. Schedule a discoverycall with our team to discuss your goals, brand vision, and testing needs. We will guide you through setup, branding, and integration, then deliver your first kits ready to deploy. From there, a dedicated support team will ensure a smooth launch and ongoing success.