Deliver science-backed results under your brand—fast, accurate, and effortless.

Your brand, our science. Offer custom DNA testing under your own company name. Access genetics, gut, & blood insights & more.

We use top-tier tools and experience
to deliver deep, accurate analysis of genomic data.

We translate raw data into clear,
useful reports designed for patients and providers alike.
Customize the kit with your logo, colors, and messaging so it feels fully yours.
Distribute collection kits under your brand, with our lab handling the science behind the scenes.
We process samples and generate clear, actionable reports, delivered seamlessly through your branded experience.
Expand your product line, increase engagement, and unlock new revenue streams with genetics testing
High Level Encryption and Data Separation – Beyond Standards!






Launch custom-branded testing kits without building your own lab.
Actionable, patient-friendly insights derived from peer-reviewed science.
Clear instructions, prepaid shipping, and rapid turnaround keep your patients happy.
Whether you’re a solo provider or a national brand, our platform grows with you.
Real people. Real scientists. Real help when you need it.
From sample collection to secure results, we handle everything behind the scenes.

Your brand, our science. Offer custom DNA testing under your own company name. Access genetics, gut, & blood insights & more.

We use top-tier tools and experience
to deliver deep, accurate analysis of genomic data.

We translate raw data into clear,
useful reports designed for patients and providers alike.
(30x – for everything)
(30x – for everything)
(for cancer & diagnostics)
(for tailored wellness)
(for drug interaction)
(for bio age and more)
(for targetted diagnostic)





Literally everything can be customized: visuals, text recommendations, and more. Incorporate your branding and links to recommended products into the standard reports, or fully customize our reports to fit your clients or patients more precisely.
We’ll help you design your physical genetic test kit, customize the style of the software, and hook it up to your domain name so that your clients have a fully bespoke experience throughout your service.
About two to three weeks after your clients mail back their test kit, their genetic data will automatically sync into your GeneMetrics platform and you can generate your custom designed reports and review them with your clients or patients.
Rona is amazing at what she does! She took me and my husband’s tax nightmare and fixed it so effortlessly. I really appreciate the extra time she took along the way to educate us through the process and make us feel comfortable. To my surprise a process that I assumed would take 6+ months to fix, she had resolved within 3. Thank you for expertise and professionalism. Highly recommend!!
“Rona was an expert! She educated me from the moment we spoke and still keeps me in the loop for things I need to know in regards to my business today. She took my tax nightmare and handled it with ease and took the burden off of my shoulders. The peace of mind you gave was golden. Highly recommended.”
Rona is very knowledgeable, resourceful, patient and understanding. I’m very grateful to have her as my accountant. I highly recommend Rona to anyone of any income bracket. Personal, business, and corporate accounts. There isn’t anything she can’t take on.
GeneMetrics is a white label genetics and lab integration platform that helps health professionals, clinics, and wellness brands launch fully branded genetic testing products. We handle everything from kit logistics and lab processing to bioinformatics, analysis, report generation and data visualization so you can focus on delivering personalized health insights to your clients under your own brand.
GeneMetrics is built for licensed practitioners, med spa owners, wellness brands, and tech companies that want to integrate custom genetics and lab-based insights into their business. Whether you operate a clinic, offer supplements, run a membership-based health program, or are app builders, our platform allows you to expand your offerings, improve outcomes, and create new revenue streams with precision-based personalization.
Our white label model allows you to offer a turnkey genetics and lab program under your own brand without needing to manage complex logistics or technology. GeneMetrics designs, fulfills, and processes your kits, analyzes the data, and delivers fully customizable branded reports and dashboards through a customized online portal. You maintain full control of the entire user experience and client relationship while we manage the science and operations behind the scenes.
We can launch your white labeled program in as little as 72 hours. After your initial consultation, we create your branded kit and digital assets, select your genetic sequencing method, and configure your reporting preferences. Once approved, your white label program is ready for live orders with your unique branding and customizations.
GeneMetrics offers a wide range of genomic and clinical testing options including lifestyle and wellness panels, pharmacogenomics, methylation analysis, hormone and micronutrient genomics, clinical monogenic testing, and multi omics data integrations such as bloodwork and microbiome analysis. Each panel can be customized to fit your practice’s focus and patient population.
Yes. Every aspect of your program, from the branding and style of test kits, online dashboard, and packaging to the digital reports with custom intervention recommendations. Everything can be customized with your logo, color palette, domain, brand language. You can also include your own supplement or product recommendations, personalized protocols, and educational content to create a seamless client experience that reflects your brand.
You retain full ownership of the data. GeneMetrics acts as a secure processor and never sells, shares, or commercializes genetic or lab information. Our role is to store, analyze, and deliver insights through a compliant, highly encrypted infrastructure while ensuring that you maintain full control over how that data is used.
All data is handled in compliance with HIPAA, GDPR, SOC2 and other security standards. We use enterprise-grade encryption, anonymized sample tracking, and dedicated secure servers to protect every stage of the process, from collection and transport to analysis and reporting. Access is restricted to authorized personnel only, and all partners receive documentation outlining our privacy and data protection protocols.
Our scientific team includes experts in genomics, bioinformatics, molecular biology, clinical research, and supported by data scientists and medical professionals from multiple disciplines. GeneMetrics runs its own CLIA and CAP certified laboratory and continually updates its interpretation engine using the latest peer-reviewed research and validated scientific literature. Our goal is to translate advanced genetic science into easy-to-read, actionable, evidence-based insights for clinical and wellness applications.
Getting started is simple. Schedule a discoverycall with our team to discuss your goals, brand vision, and testing needs. We will guide you through setup, branding, and integration, then deliver your first kits ready to deploy. From there, a dedicated support team will ensure a smooth launch and ongoing success.
GeneMetrics stands at the forefront of DNA testing solutions, providing businesses with the tools they need to deliver cutting-edge genetic insights. As a trusted partner, we empower companies to integrate our advanced testing services into their offerings, ensuring they remain competitive in the rapidly evolving health and wellness landscape.
With a commitment to quality and innovation, GeneMetrics offers a range of customizable DNA testing kits and bioinformatics services. Our platform is designed to facilitate seamless integration, allowing businesses to enhance their brand while providing valuable genetic information to their clients.
White label DNA testing offers numerous advantages for businesses looking to expand their service offerings. By utilizing GeneMetrics' solutions, companies can provide high-quality genetic testing under their own brand, enhancing customer trust and loyalty while minimizing the need for extensive R&D investments.
Moreover, this approach allows businesses to tap into the growing demand for personalized health insights without the overhead of developing their own testing capabilities. With GeneMetrics' support, businesses can quickly launch and scale their genetic testing services, driving new revenue streams and increasing customer engagement.
Marketing DNA testing services requires a strategic approach to reach potential customers effectively. Businesses should focus on educating their audience about the benefits of genetic insights, leveraging content marketing, social media, and targeted advertising to create awareness and interest.
Additionally, collaborating with healthcare professionals and influencers can amplify outreach efforts, building credibility and trust in the services offered. By showcasing success stories and testimonials, companies can further illustrate the value of their DNA testing solutions, driving conversions and fostering long-term relationships with clients.
The DNA testing industry is rapidly evolving, with advancements in technology and increasing consumer awareness driving new trends. As personalized medicine gains traction, businesses must stay ahead of the curve by adopting innovative testing solutions and adapting to changing consumer expectations.
Emerging trends such as direct-to-consumer testing, the integration of AI in data analysis, and a focus on holistic health insights are reshaping the landscape. Companies that embrace these changes and invest in cutting-edge technologies will not only enhance their service offerings but also solidify their position as leaders in the genetic testing market.